Technique #12: Taking Advantage of Searches

Technique #12: Taking Advantage of
Searches
If you have visited Yahoo, you have seen this little tab on the
right side with the title ‘Popular Searches’. This indicates what
people are mostly looking for and what they want to see in a
website. The popular searches usually refer to celebrities,
actors and singers, movies, awards or events and gossips of all
kinds. You might haven’t thought about it, but you can actually
take advantage of these popular searches and use them to
make some money.
For instance you can check which movies are the most
popular for the moment; Slumdog Millionaire, the Dark Knight,
the Jonas Brothers DVD are some of the top selling movies
right now. Why should that interest you?
It should actually interest you because these keywords –
referring to the movie titles – will be among the top searches
in all lists. That means that you might be able to get some
very cheap Pay per click advertisements, especially if you opt
for movies or events that are announced but haven’t happened
or released yet.
These are the ones which are expected to get additional traffic
in the future, once they are out; if you are pro active and you
have already invested on them you are most likely to make
huge money easily, taking advantage of the fame and
reputation of other people. Why not? It’s simple and effective.
You can simply set up a regular pay per click campaign and
create your blog at one of the main blogging platforms, such
as the blogger.com. If you create some small and interesting
posts that link at www.socialposter.com or
www.socialmarker.com you will be able to get huge traffic.
The only thing you will need to do is to create a single page
that asks for people to tell their opinion by participating in a
simple poll.
Do you think this is a good movie? Do you think that it will get
to the Oscars? Simple questions that are fun and easy are
always interesting and gripping for people. Whether they vote
for yes or no, you will have them redirected to your CPA offer,
which can offer a free DVD, or that free mobile phone that we
talked about earlier. Don’t forget that the free offer should
always be visible, because this is something that will get much
attention and traffic.
Pay per Click or Pay Per view are quite popular and common
models today. You can visit www.Zango.com which is a really
entertaining website. It is a download site with ads. You can
simply sign up and join the website and post your ad. The
following extract comes from the www.Zango.com website
itself and will give you a good idea of what it is all about:
"Zango is an online media company that gives people free
access to a huge
library of games, videos, emoticons and other entertainment.
In return for all this
free content, our users agree to view targeted advertising.
With Zango, you can truly target consumers when they are
most interested in
products or services. You'll achieve a higher ROI while
exposing people to fewer
ads than hit-or-miss pop-ups and banners.”
This is one of the most desired win-win cases, as the visitors
have fun playing games and watching videos and the
advertisers can make some good money promoting their
products to people who are actually interested in what they
see. Don’t forget that creating well targeted ads is an
important part of the advertising campaign. You cannot expect
to get attention on a product or service if you advertise in a
completely hostile or irrelevant environment.

It is also known that you have to use some popular platforms
that will help you acquire some good traffic; why not write a
small and interesting article on your niche and publish it on
Ezine or eHow or ArticlesBase?
You can add a CPA offer in your resource box and invite people
to visit the website and get advantage of the offer. Do not
forget that good offers usually go from mouth to mouth, or
from email to email. If you manage to start the viral effect,
you will be more than happy with the results. The more
articles you add, the more exposure you will get.